Watch Brazilidade video

The Brazilidade was born from a dream of helping people to feel proud of the favela Santa Marta and being part of it. Our tourism services have been thought to facilitate the interaction of the tourists with favela areas in Rio. 

Know who we are

The creator of Brazilidade is Sheila Souza, graduated inTourism and Business, with experience as touris guide with groups and institutions from Europe and Latin America.

Our services

Who visit favela Santa Marta is surprised by something that goes beyond the postcards: the favela itself, its history, its people, its culture. Know about our services and come to an enriching experience with Brazilidade.

"The tour in Santa Marta was the highlight of my visit to Rio and I always recommend it to my friends, because it is not an ordinary tour to a favela, but a great opportunity to really get to know about the real brazilian life."

Keisha West

"To all of you that are looking for a good tour and wants to support a local project I recommend BRAZILIDADE. Sheila is a resident and a local guide and is doing a great social work in Santa Marta. And the best: it is not a favela, safari or a zoo tour."

Gabe Jung – photographer

"Brazilidade är ett spännande företag som min vän Sheila driver. Hon arbetar med hållbar utveckling med tyngdpunkt på sociala delar. Tipsa gärna vänner som är i eller ska till Rio!"

Lena Birgersdotter

"If U are ever planning on going to Brasil, save this contact! The amazing woman running this has a great heart, she knows the city like no one else and I can garanty U a time of U´r life!"

Carina Svensson Ohajekwe

"A Brazilidade mostra com seriedade, carinho e muito compromisso social a realidade complexa da sociedade brasileira ainda dividida entre o 'morro' e o 'asfalto', e desconstrói ao mesmo tempo as imagens estereotipadas sobre as favelas e seus moradores."

Clara Lee Lundberg

"La visita a la Favela Santa Marta con Sheila fue una experiencia inolvidable. Es la mejor forma de conocer una parte de Río imprescindible para entender la realidad de la ciudad. Sheila, en un excelente español, nos mostró una favela como nunca la habíamos visto antes. Muchas gracias!"

Susana Roza Vigil

Partners